And now for a quick trip down memory lane.
FLY Spirits Co-founder Dave Warren created over
fifty ads in what many acknowledge as the most successful advertising campaign in the spirits industry. But is Dave the kind of guy to rest on his laurels? Absolutely not.
Campari came to FLY to introduce its rare Scotch
to a brand new drinker – Silicon Valley and Silicon Alley millennials. FLY captured the spirit of this innovative Scotch and served it up to consumers
who understand disruption. They’re buying all Campari can make.
FLY was given the Wild Turkey creative assignment before bourbon had become cool again. Did our famous campaign have anything to do with the resurgence of America’s original spirit? Hell yes.
Don’t believe us? Well, we’ve got a finger for you.
Castle Brands Inc approached FLY to create a striking new visual representation for their Pallini Limoncello. The inspiration for the new look came from vintage travel posters that displayed the breathtaking beauty of the Amalfi Coast, the region of Italy where the Sfusato lemons hail. FLY’s artwork encapsulated the beauty of the Amalfi coast as well as the fresh and authentic taste of Italy found in a bottle of Pallini Limoncello.