And now for a quick trip down memory lane. FLY Spirits Co-founder Dave Warren created over fifty ads in what many acknowledge as the most successful advertising campaign in the spirits industry. But is Dave the kind of guy to rest on his laurels? Absolutely not.
Starting brands from scratch is our specialty. Barrelsmith is a super-premium barrel aged RTD cocktail made for true aficionados. FLY came up with the bottle design, label, and all marketing materials. The packaging received numerous awards, but the cocktails inside are still the real heroes. Congrats to founders, Matt and Martha.
From its very inception, FLY Spirits worked with Cayuga Clear, the newest vodka brand from the Cayuga Ingredients distillery in the Finger Lakes region of New York. FLY created the package design, website design and development, and all marketing. Not yet into its first full year, Cayuga has already sold seven thousand cases in the State of New York. And there are 49 states to go.
For the next brand out of Cayuga Ingredients, FLY Spirits helped create MOO, the distillery’s first premium vodka. FLY created the name, MOO, the package design, website design and all marketing. MOO will come in flavors such as chocolate, vanilla, and strawberry, and is slated to hit the shelves in the fall of 2022.
Campari came to FLY to introduce its rare Scotch to a brand new drinker – Silicon Valley and Silicon Alley millennials. FLY captured the spirit of this innovative Scotch and served it up to consumers who understand disruption. They’re buying all Campari can make.
FLY was given the Wild Turkey creative assignment before bourbon had become cool again. Did our famous campaign have anything to do with the resurgence of America’s original spirit? Hell yes. Don’t believe us? Well, we’ve got a finger for you.
Castle Brands Inc approached FLY to create a striking new visual representation for their Pallini Limoncello. The inspiration for the new look came from vintage travel posters that displayed the breathtaking beauty of the Amalfi Coast, the region of Italy where the Sfusato lemons hail. FLY’s artwork encapsulated the beauty of the Amalfi coast as well as the fresh and authentic taste of Italy found in a bottle of Pallini Limoncello.